Back to Use Cases
AdTech

Powering data-driven decision making with the right KPIs.

Request Demo

Results Achieved

46%
Increase in PR Throughput
62%
Increase in Commit Volume
77%
Increase in Push Count

The Challenge

  • TripleLift operates in a fast-moving ad-tech industry where rapid innovation is essential to stay competitive
  • The company is committed to continuous learning and regularly evaluates engineering metrics and KPIs
  • With 120+ software engineers, the team has been refining which KPIs actually reflect developer success
  • Lacked an engineering intelligence platform to measure productivity effectively
  • Difficulty proving developer value and impact to management without reliable, connected engineering data

    • Our Solution

  • TripleLift uses Code Climate Velocity to monitor individual and team performance
  • Identifies where engineers encounter roadblocks and surfaces areas needing support
  • Highlights best practices and enables replication of successful behaviors across teams
  • Provides clear metrics that demonstrate engineers’ positive impact on the business
  • Delivers insights needed to drive ongoing improvements and stay competitive in the fast-paced ad-tech environment

    • Implementation Journey

    1
    2
    3
    4
    5
    6
    Velocity uses real data to be able to find areas of improvement instead of relying on gut instinct alone.
    —Chris Oman, Engineering Manager

    Ready to Transform Your Organization?

    Our proven methodology has delivered measurable results across industries. Let's discuss how we can help you achieve similar success.
    Schedule ConsultationView Other Cases